Best Types of Cosmetics Packaging for Beauty Products
Best Types of Cosmetics Packaging for Beauty Products
As you walk through the aisles of your local beauty store, you will see thousands of different types of cosmetic packaging trying to catch your attention. From compacts to tubed products, the beauty packaging options are endless. There is an assortment of different kinds of packaging with a wide variety of aspects that make each cosmetic product unique. TricorBraun stocks a variety of relevant beauty and personal care packaging containers that would be a good fit for cosmetics.
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From minimalist to extremely flashy by design, brands are competing for a share of their segment of the beauty industry. Furthermore, there are quite a few different materials packaging can be made of such as metal, plastic, and glass. The shape and size of the packaging can also be a major factor in how you package (and perceive) each individual product.
The Different Types of Cosmetic Packaging
There are quite a few types of containers that are suitable for and commonly used by cosmetics brands. A large portion of products are usually packaged in either a jar, bottle, or tube. The best makeup packaging for lip glosses and lipsticks are primarily found in tubes, while cream-based makeup and powders are found in compact skincare packaging containers. Cosmetics lines for mascara and lip glosses are usually found in vials with a brush attached to the cap.
- Jars - Good for products that may not pour well or that a customer may not want to buy in large portions, as jars come in a wide array of sizes.
- Examples: Cosmetics and makeup products jars work well with are powders and thicker products such as some face creams, skincare lotions or hair gels.
- Bottles - Good for liquid products that you want to be dispensed by a certain method (pump, sprayer) and want larger volumes of.
- Examples: Soaps and shampoos, cosmetics you want to be sprayed like some hair products, and skincare lotions. We carry glass bottles in all shapes and sizes.
- Tubes -Great for products that consumers want more control over how they are dispensed and tend to be useful for use for your skin/face care products.
- Examples: Products such as ointments and liquid makeups. We carry an assortment of squeezable tubes.
The Different Types of Material for Your Cosmetics Packaging
Now that we have gone over the types of containers that can be used for cosmetic and makeup packaging, lets discuss the materials for these packaging options. Materials like glass and plastic play vital roles in helping choose the right container for your cosmetic product. The material the container is made from can affect everything from cost, how the container is used, and the aesthetic of the packaging.
- Glass - Great for products that you want the consumer to see clearly and works well with products like smaller bottles for essential oils or jars for cosmetics. Issues you run into with glass packaging are that glass can be on the more expensive side of materials unless youre buying wholesale.
- Plastic - Works well for a wide variety of cosmetic products. However, its not as simple as choosing plastic. As we have mentioned in previous posts, there are many different types of plastics that can be used.
- LDPE is a great option for having a little bit more flexibility for squeeze bottles and tubes.
- PET is good for if youre looking for something more rigid and transparent like for spray bottles and jars of makeup. You get the look of glass without the extra cost associated with it.
- HDPE offers many of the same benefits of PET except it is lacking in transparency because of its natural color.
To summarize, finding the best cosmetic packaging design can be challenging, depending on what is important for your brand. Do you want to stand out on the shelf? Do you need cool lipstick packaging? Are you looking for a container that provides the best long-term stability of your product?
First, you must choose the material that is right for you. Once that decision has been made you can ask yourself if a bottle, jar or tube is right for you.
TricorBraun is the perfect place to start looking for the best skincare and beauty product packaging options. With hundreds of new items and low prices, you are bound to find the best wholesale cosmetic packaging solution to take your brand to the next level with our wide range of options. We also have eco friendly and sustainable packaging options available.
As always you can contact us and we will help guide you through the process, whether youre in need of night cream jars, skincare bottles, pump bottles, fine mist sprayers or any number of other stock or custom cosmetics packaging solutions.
For more information, please visit GLS Package.
Which Size Cosmetic Jars Should I Choose?
When it comes to buying online, it seems that we sometimes have to purchase things on a wing and a prayer. While online purchases often take the guesswork out of the transaction because you dont have to wander down aisle after aisle at store after store, it can sometimes be challenging to really visualize what youre purchases will be like once they arrive. This is definitely true for sizes of cosmetic jars. Not only do they vary, but how do you know which one is right for your project? Lets shed some light on this subject for you.
Start Small with Grams
If youre not very familiar with the metric system, it may be hard to picture what a gram or milliliter is. Suffice to say theyre small measurements. So 3-gram cosmetic jars are quite tiny. Consider 3- to 5-gram jars for your samples. Samples are typically giveaways you offer to entice a customer to buy a larger size. You can put just enough in these cosmetic jars to give customers a taste so theyll want more. Whether a lotion, ointment, gel, or lip color / balm, it will fit perfectly as a trial in these small containers.
Another great use for smaller sized cosmetic jars is gifting. If youre an at-home creator of lotions and potions, you can make a large batch of lip balm or a yummy smelling lotion and divvy it up among a collection of small cosmetic jars. The price point is a good match for any budget, and you can give your handmade treasures to friends and family for holiday gifts, thank-you gifts, or even favors at a party, wedding, or event.
Gram-sized cosmetic jars range from 3 grams to 50 grams / ml, and while that may sound like a huge difference, remember that were dealing in small increments here. Yes, the 50 ml is larger than the 3 ml size, but youre still not putting a large amount in any of these sizes. Think about the cosmetics you make and keep in small amounts: lip balm and color, rouge, eye shadow, purse-sized lotions, and oils. Smaller cosmetic jars are also a great solution as pill holders and for personal-sized condiments. These containers travel well, so keep that in mind for anything you need to fit in a purse or travel bag.
Move into Ounce-sized Cosmetic Jars
Once you outgrow the grams / milliliters, you graduate to the ounces sizes of cosmetic jars. These are a big jump from the smaller sizes and can hold much more. Rather than samples or small containers, ounce-sized cosmetic jars are the primary holders youll use for lotions at home. Think of the jars at the cosmetics counter for cold cream; thats the size youre looking at here.
In sizes ranging from 4 oz to 8 oz, youll find a size thats perfect for your needs. To give you an indication of how much were looking at here, 4 oz is about ½ cup, while 8 oz is 1 cup. Thats in comparison to 1/3 cup or smaller in the gram-sized cosmetics jars.
While there is a higher investment in ounce cosmetics jars, these are the sizes that youll use to sell goods, so youll be able to recoup the cost in your markup. And theres plenty of room for a beautiful label to brand your treasures. Use the cup equivalent as your guide and youll be sure to choose the perfect size.
Feel Confident Shopping
No matter if youre looking to provide samples, tiny gifts, or ample amounts of custom lotions, Beauty Makeup Supply has just the cosmetics jars you need. Check out all of our sizes and order today. Remember that we dont have a minimum order size and inventory is available to ship immediately. And if you have questions, were here to help.
If you want to learn more, please visit our website custom cosmetic jars.