5 Things to Consider When Choosing a Private Label ...

Once you’ve decided you want to start your own cosmetics company you still have quite a long way to go before you’re able to launch your products to the consumer market. Beyond designing and forming your brand, finding a private label cosmetic manufacturer that is right for you, your business, and your budget is one of the hardest steps. 

Check now

Fortunately there are a lot of resources available to help you along the way, and we wanted to create content that would help teach our clients how to make those important decisions, as well as what they need to know when looking for a private label cosmetic manufacturer. 

You will get efficient and thoughtful service from bodesi'.

Are The Ingredients Safe?

Depending on where you plan to sell your products you need to know what is and is not legal to sell in cosmetics. In the United States and Europe, for example, there are strict limitations on what can or cannot be used in cosmetic products. In Europe, many cosmetic ingredients that are considered safe and legal in the United States are against regulations. Be sure to check with your private label cosmetic manufacturer that all of the ingredients in their products (unless you purchase the formula yourself or bring your own formula to the supplier) are safe and legal to use in the country you plan on retailing your products. 

Ask About Sources & Raw Material Quality

In the same way that your ingredients should be safe, they should be high quality. Depending on what price range you’re looking to sell your products as you want to be aware of what quality the raw materials are before you buy the finished product. Product lines that will be considered luxury may yield more money, but you’ll be able to sell them under your branding for a higher retail price later on. If possible, find out where the raw materials in your private label cosmetics come from, as well as whether or not they’re high quality. This may also impact the shelf life of your products, keeping you from making decisions that will end up costing you money later on when your products expire before they can sell. 

Ask About Certifications

In order to put certain things on your label (vegan, cruelty-free) the products have to come with certain certifications. It’s important to ask whether or not the private label cosmetics manufacturer adheres to any certifications you want to put on your branding, but also just to make sure they fall within your line of ethics since the products will be part of your brand. Ask about any certifications on whether the products are organic, cruelty free, natural, or eco-friendly. Here is a list of some of the more common certifications in the cosmetic industry.  

Know What You’re Looking For

Likely one of the first things a private label cosmetics manufacturer will tell you about is what their MOQ (minimum order quantities) look like. This is the absolute smallest order you can put in for a product at a time, which often ranges depending on the company. Things that contribute to making a greater MOQ are often specific formulas, complicated packaging, or the ingredients in the product.

Knowing what MOQ you can handle as a business is the key to avoiding having to throw product away later on. If you can’t sell enough of your product, or if it doesn’t sell fast enough before it expires, going with a private label cosmetics manufacturer that has a high MOQ can end up making you waste money and product later on. Of course, this is also dependent on you creating a realistic business plan for your first batches. 

Contact us to discuss your requirements of Wholesale Custom Makeup Brushes. Our experienced sales team can help you identify the options that best suit your needs.